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2020 Mother's Day Audio Card Campaign for WBUR | LILLIAN LEE Art & Design

2020 Mother’s Day Audio Card Campaign for WBUR

WBUR celebrated Mother’s Day this year with something unique – a public radio audio card featuring heartwarming, sincere and funny messages from some of our favorite hosts from WBUR and NPR. Our annual Mother’s Day flower campaign was interrupted due to the pandemic. As we shared alternative ideas for contactless gifts, audio cards stood out …

Valentine's Flower Campaign for WBUR 2020

2020 Valentine’s Flower Campaign for WBUR

During the Valentine’s Flower campaign, listeners are asked to support WBUR by ordering Winston Flowers.  Design marketing initiatives included a 6×9 postcard piece of direct mail along with email newsletter web banners and digital posters featured at CitySpace, WBUR’s multimedia venue. At WBUR there’s no pay wall & no subscription fee. Everyone can listen, thanks …

Nuwa Athletic Club Logo and Branding: Lillian Lee Art & Design

 Nüwa Athletic Club Logo and Branding

Based in Boston, Nüwa Athletic Club provides an environment for Asian American girls and women to enhance their physical and emotional development through teamwork, sportsmanship and cultural activities which includes but is not limited to lion and dragon dance. design direction logo design & branding illustration print & digital promotional design web design social media marketing (2017-present) …

Mimoco: Lillian Lee Art & Design

Mimoco Branding

Mimoco‘s mission is to deliver FUN & FUNctional products that keep fans connected to their always-on mobile lifestyles. original character designs licensed character designs logo design & branding packaging product design apparel & accessories tradeshow & exhibition design promotional print & digital artwork e-mail marketing web design (2007-2015)

Star Wars for Mimoco: Lillian Lee Art & Design

Star Wars by Mimoco

In partnership with iconic pop-culture brand Star Wars, I worked closely with the Lucasfilm licensing team on the product cycle for the Mimoco USB flash drive product line. character designs cross promotional branding packaging product design tradeshow & exhibition design promotional print & digital artwork email marketing (2007-2014) (photo credit: @urbanophoto)

My Little Pony by Mimoco

My Little Pony by Mimoco

In partnership with iconic pop-culture brand My Little Pony, I worked closely with the Hasbro licensing team on the product cycle for the Mimoco USB flash drive product line. character designs cross promotional branding packaging product design tradeshow & exhibition design promotional print & digital artwork email marketing (2013)  

DC Comics for Mimoco: Lillian Lee Art & Design

DC Comics by Mimoco

In partnership with iconic pop-culture brand DC Comics, I worked closely with the Warner Bros. licensing team on the product cycle for the Mimoco USB flash drive product line. character designs cross promotional branding packaging product design tradeshow & exhibition design promotional print & digital artwork email marketing (2012)