Tag: Heritage Branding
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Honoring a Legend: The Bruce Lee MIMOBOT for Mimoco
In 2012, Mimoco expanded its “Legends of MIMOBOT” series with the release of a figure that defined a genre: Bruce Lee. As the second legendary figure to join the collection, the goal was to capture the philosopher-martial artist’s fierce energy and iconic aesthetic within our signature tech canvas. Designing for the Bruce Lee estate required…